Future Banking Vision

Although my primary focus was Pix, I was selected to join a strategic design initiative at Brazil’s market leader in vehicle financing.

Within this project, I was responsible for envisioning the future experience of vehicle financing, the company’s core product and largest revenue driver, translating business goals, research insights, and design system principles into a cohesive product vision.

The broader initiative aimed to unify previously fragmented products into a seamless ecosystem while establishing the foundations for a new design system capable of supporting the company’s long-term digital strategy.